Modern web development with esure Group

Bringing a modernised, component-driven Drupal site to life, esure Group set a new standard and transformed its digital presence.

REO Digital supported us in delivering a stable, secure, and modernised brochure site that brings our Figma designs to life. Their collaborative approach, CICD workflow, and structured release support ensured smooth deployment across environments and aligned closely with our internal DevOps processes.

— Lyndsey Stevenson, Senior Content Manager at esure Group

Our contributions

Background & Challenges

esure Group, part of Ageas UK, is one of the UK’s leading providers of Motor and Home insurance products through the esure, Sheilas’ Wheels and First Alternative brands. esure is focused on using their market-leading technology platform insights and data with fantastic customer service to deliver more personalised experiences that meet the evolving needs and expectations of its customers.

esure Group was undergoing a major design refresh of their esure brand website, to better reflect their evolving brand and improve the digital user experience. Their internal design team had developed a detailed and well-structured Figma design system, but required support with the Drupal developer expertise needed to implement it at scale within their CMS and component architecture.

They faced three key challenges:
  • Translating Figma designs into scalable, reusable Drupal components
  • Integrating seamlessly with internal DevOps pipelines and CICD processes
  • Delivering consistent, secure releases with developer standby support during out-of-hours deployment windows

esure engaged REO Digital to take ownership of frontend implementation, Drupal development, deployment readiness, and release support. This approach ensured a smooth and reliable outcome both technically and operationally.

Our approach

“REO Digital embedded directly into esure’s CI/CD-driven web development workflow and worked cross-functionally with internal design, content, QA, and DevOps teams.” Lyndsey Stevenson, esure Group
Drupal Component Development
We translated esure’s Figma designs into a structured and scalable component library using the existing Drupal CMS theme as a base. Each component was developed for responsiveness, accessibility, and long-term reusability. This included both layout structures (e.g. full-width banners, grids, tabbed blocks) and atomic UI elements (e.g. buttons, CTAs, input fields).
DevOps Collaboration & Secure Deployment

Given the regulated nature of esure’s sector, security and stability were paramount. We worked closely with their DevOps team to:

  • Build a secure staging server for hosting with Drupal, replicating the live environment
  • Run automated code scanning and security checks prior to deployment
  • Provide out-of-hours Drupal developer standby to ensure fast, expert support during live rollouts
  • Create comprehensive release documentation, including rollback instructions, to minimise risk
  •  

Deliverables

Operational Documentation:

Release notes, deployment plans, rollback procedures, QA test steps

Automated Code Quality & Security Checks:

Supporting compliance and performance

Modular Drupal Component Library:

Built to match Figma design system and responsive across devices

Secure Staging Environment:

QA-ready with integrated code testing and security validation

Live Deployment Support:

On-call Drupal developer cover during scheduled releases

Accessibility & Compliance Testing:

WCAG-compliant components tested across devices and browsers

Key Projects

1. End-to-End Component Build from Figma Designs
What the audit revealed

The existing Drupal CMS theme lacked flexibility and modern front end standards. It was difficult to create new pages without manual code changes, which increased risk and slowed down content delivery.

Outcome

We delivered a set of fully responsive, WCAG-compliant components that allowed the esure team to construct marketing and information pages independently within the CMS. Components included promo tiles, icon grids, responsive accordions, call-to-action banners, and step-by-step forms. All components were tested across major browsers and screen sizes to ensure consistent performance.

2. CICD-Ready Secure Staging & Deployment Workflow
What the audit revealed

esure’s existing deployment process needed stronger validation checks and staging parity with production. Releases had to be tightly controlled, especially during out-of-hours windows.

Outcome

We created a dedicated staging environment configured with strict access controls, SSL, and version parity with production. Static code analysis and security scans (e.g. Drupal security updates, module audits) were automated as part of the CICD process. Each release was documented and validated against internal checklists and QA cycles.

Developer Standby & Release Notes Process
What the audit revealed

esure’s DevOps team had been managing releases without dedicated Drupal developer support, which increased the risk of issues if something went wrong after deployment, particularly during after hours releases.

Outcome

REO provided release notes for every deployment, outlining:

  • Component changes
  • Code diffs
  • Known issues
  • Rollback instructions
  • Security updates (where relevant)

We also had a developer available during out-of-hours releases to assist with immediate issue triage, improving overall confidence and reducing deployment-related stress across teams.

Additional Contributions

Content Governance:

Introduced naming conventions and field structure best practices for CMS clarity

Drupal Upgrades & Security Fixes:

Delivered critical Drupal core and contributed module updates, ensuring the platform remained secure and aligned with best practices

Test Scenario Development:

Collaborated with esure’s QA team to define and validate test coverage during sprint delivery

The outcome

The partnership between REO Digital and esure helped deliver a redesigned site that’s not only visually aligned with brand goals, but also technically robust and future-ready. Beyond the code, the project helped esure evolve digital delivery:

  • Cross-Team Collaboration: Agile, transparent work streams across Dev, Content, and DevOps
  • Increased Stability & Speed: Thanks to CI/CD alignment and support processes
  • Reusable Architecture: A scalable Drupal component system that reduces future development overhead
  •  
Setting a Standard for Modern Drupal Delivery

REO Digital’s work with esure demonstrates how a structured, design-driven website development process, underpinned by CI/CD best practices and strong operational support, can reduce delivery risk and elevate digital outcomes.

This partnership reflects esure’s commitment to scalable, secure digital platforms, and REO Digital’s role in making that a reality.

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