Increasing Reiss’s revenue by 9.64%

Key challenges

The team at Reiss are on a mission to simplify and constantly improve their online user experience. REO’s analysis backed up what Reiss believed, namely that the user journey was confusing and convoluted.

Our solutions

The CRO specialists at REO began by researching and analysing the user journey. Following this, priority was given to improving the top navigation to streamline the customer journey.

The CRO team experimented with the navigation by removing duplicated content, aiming to increase engagement and drive users deeper into the Reiss website.




Increase in revenue
0 %
Increase in sales
0 %

REO’s experimentation strategy quickly lifted engagement and encouraged users to explore the more lucrative sections of increasing both sales & revenue.

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